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SEAN ELLIS GROWTH TRANSFORMATION WORKSHOP

Break down silos and overcome internal resistance so you can move from incremental to exponential growth.

HOSTED BY MATT LERNER @ SYSTM

What's a growth transformation?

Most teams struggle to replicate the rapid experiment-driven approach used by the fastest-growing startups. They’re hindered by entrenched functional silos, too much process and big company habits from previous jobs. Sean Ellis helps companies overcome those challenges to achieve breakout growth.

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You'll get to spend a full day with Sean Ellis, the “godfather of growth” in the Silicon Valley startup world, working directly on the challenges facing your specific business. 

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Sean’s Workshop will help you and your cross-functional team of up to 5 people apply Sean’s approach directly to your business, via an engaging combination of lecture, hands-on exercises, real-world case studies, and facilitated discussion.

Who is this for?

This workshop is for companies that have achieved product/market fit, from startups to corporates, whose growth is limited by silos, slow thinking, and outdated processes. Sean’s goal is for you to establish a company-wide culture of rapid growth through experimentation.

Each company can bring up to 5 people. We recommend including a Founder or c-level sponsor plus key leaders from the cross-functional growth team, such as marketing, product, analytics, design, and engineering.

The workshop is limited to ten companies, allowing Sean to provide hands-on support in adopting the growth process.
 

In this one-day session, you will learn:

  1. Overcoming Organizational Friction to Drive Cross-Functional Growth

  2. Creating a Company-Wide Culture of Growth and Experimentation

  3. Defining Your North Star Metric for Sustainable Growth 

  4. Understanding and Finding Leverage in Your Value Delivery Engine 

  5. Unlocking Growth with Effective Onboarding and Activation

  6. Creating and Optimizing Engagement Loops

  7. Creating and Optimizing Referral Loops

  8. Scaling Profitable Customer Acquisition with Optimized Growth Engine

  9. Sean’s Framework for Unleashing Breakout Growth
     

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Cost:

  1. Teams The one-day program costs £4,000 (excl. VAT) for up to 5 team members, including course materials and lunch.
     

  2. Individuals can attend for £950 per person.
     

  3. Larger Teams If you have a larger team, Sean is also available for private on-site workshops, from $38,000 per day, depending on your requirements. Contact Sean directly to discuss.
     

About Sean Ellis


Sean Ellis coined the term "Growth Hacking," introduced the ICE prioritization and High Tempo Testing, and the widely-used test for product/market fit (known as the "Sean Ellis test"). He applied his approach at companies like Dropbox, Eventbrite, LogMeIn, and Lookout, helping them achieve significant growth and $1B+ valuations.
 

Sean co-authored "Hacking Growth," which has sold over 750,000 copies across 16 languages, and founded GrowthHackers.com. He also founded, ran, and sold  Qualaroo, a B2B SaaS platform.
 

Today, Sean helps companies worldwide drive customer and revenue growth through workshops, keynotes, and advising. His work has appeared in major outlets like the New York Times, Wall Street Journal, WIRED, and, most recently, Lenny Rachitsky’s podcast.
 

FREQUENTLY ASKED QUESTIONS

  • Are you taking equity?
    Not at this time.
  • How many slots are available?
    Only 30 companies, so that each one can get direct personal attention.
  • Is the lesson live, can we ask questions?
    You'll join a mix of group calls and private coaching sessions with just your team. It's all 100% live so you can question and discuss with the coaches and other participants, and follow-up during private office hours.
  • What about my competitors?
    Our discussions must be 100% candid. Therefore we cannot allow competing companies under any circumstances. We’ll manage this through the application process.
  • What are the selection criteria?
    We want this program to have a huge impact on your business. So we’re looking for companies that will have the greatest benefit from our program. That means you need a good functioning product, happy customers, a talented team, enough resources to try stuff, and most of all, a genuine desire to commit to the process, reflect and try new things.
  • Will the sessions be recorded if I cannot attend?
    Yes, participants will have access to the recordings for one year from the program start date.
  • What if we change our minds or want to pull out?
    If you change your mind for any reason in the first 3 weeks of the programme, you’ll get an 80% refund, no questions asked. (Though this rarely happens, as we try to make sure everyone’s a good fit via the application & interview process).
  • Is this like Reforge?
    Reforge is an excellent online learning program for experienced/elite level marketers working at late-stage startups and corporates. We’re focusing on earlier stage companies, and welcoming people who have no marketing experience whatsoever. And, rather than individual training, we’re focusing on your whole growth leadership team, since growth really is a team sport!
  • Who from my team should attend?
    Up to 6 people, should include founders, recommend also your head of growth and/or product (if you have them) and analytics. We can work with you on this list during our intake session. (While your extended team cannot participate live, they can access the recordings and course materials).
  • Any Other Mentors?
    Occasionally we bring in additional outside instructors to “go deep” on a particular topic. In the past, we’ve been fortunate to run sessions with Sean Ellis, Andy Johns and Gagan Biyani (founder of Udemy). No promises, but we’re always trying to bring in the best minds we can find!
  • How Advanced is the Material? Okay for non-marketers? Experienced marketers?
    The material is intellectually demanding, but does not require marketing experience. It is first principles learning, so it will require a lot of thought and operational discipline. But we will present the content in a way that’s accessible to people with zero marketing background and engaging for experienced marketers alike.
  • Will we actually be working directly with the coaches?
    Yes. Each week you'll have a private session with your coach. Plus, you can also book in office hours with any of our other specialist coaches including Matt and Nopadon. We have experts in everything, including analytics, lead gen, conversion, brand building, SEO, paid ads, conversion optimisation, marketplaces, driving app installs... all kinds of stuff, really.
  • Do you work 1:1 with companies outside this program?
    That’s how we started out. But we found that the structured program is much more impactful. We can actually spend a lot more time together (lessons + 1:1 coaching sessions), bring in more outside specialists, and the teams also help and encourage each other.
  • Do you share a list of attendees?
    Attendee Privacy and Networking: We prioritize attendee privacy and do not share participant lists before or after the event. However, Turing Fest x SYSTM offers numerous opportunities for meaningful connections: Coffee and lunch breaks Happy hour Evening social events Event app for digital networking (available pre-event) These diverse networking options ensure you can connect with fellow attendees in person, fostering genuine relationships within our community.
  • How can we sponsor this event?
    If you would like a sponsor deck please contact contact matt@systm.co for more information.
  • Can I volunteer for this event?
    We’re looking for folks to help with registration, ushering, marketing, speaker management, expo management, and more. Contact us at claire@systm.co for more information.
  • When can I purchase my ticket?
    Join our waiting list and we'll notify you as soon as tickets are available.
  • Can I share my ticket with my colleague/friend/neighbour?
    Ticket Policy: Sorry, each ticket grants admission for one individual to the entire event. Tickets are non-transferable and cannot be shared between multiple attendees. Similar to movie or concert tickets, Turing Fest x SYSTM tickets are designed for use by a single person throughout the duration of the conference. This policy ensures a fair experience for all attendees and helps us maintain accurate attendance records.
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